The Google search engine works, in part, by determining the most popular web sites for searches on certain words; and then using popularity to determine which search results will be listed first.
For example, if people doing a search on “dog” most often go the site “Dog.com,” then Google will list that site first, and less popular sites thereafter.
(In addition to that, businesses pay Google to have their sites listed first when particular search terms are used; that’s one way that Google makes money.)
OK: do a Google search on “confederacy confederate blog.” Check out what leads the list… which is the most popular thing that people look at when they search the net using those words.
Who would have guessed it?